About the role
Develop and implement marketing strategies and annual plansBuild, lead, and manage the marketing teamCreate marketing campaigns across digital and offline channelsSupervise branding, content creation, and social media activitiesAnalyze market trends and competitors to identify new opportunitiesCoordinate with sales and other departments to support business goalsMonitor campaign performance and prepare marketing reportsManage marketing budget and ensure effective ROILead lead-generation and customer engagement initiativesRecruit, train, and develop marketing team members
- Bachelor’s degree- 6 or more years of experience in marketing; experience in the field of air compressors or heavy equipment is -preferred- Preferably, the candidate should have prior experience in building or managing marketing teams- In-depth knowledge of digital marketing and branding strategies- Experience managing social media and paid advertising campaigns- Excellent leadership and communication skills- Strong analytical and strategic thinking skills- Ability to work under pressure and manage multiple projects- Creative mindset combined with strong problem-solving skills
