About the role
We are seeking a results-driven Marketing Consultant to lead and optimize our marketing performance. The primary objective is to achieve tangible growth by increasing lead generation, improving conversion rates, and enhancing brand awareness through data-driven strategies.
Key Responsibilities & Scope of Work:Strategic Growth: Analyzing current market positioning to identify "Quick Wins" and high-growth opportunities.90-Day Planning: Developing and executing a comprehensive 90-day marketing roadmap aligned with business objectives.Performance Monitoring: Conducting daily reviews of KPIs to provide actionable recommendations and follow up on results.Conversion Optimization: Enhancing the marketing funnel to improve conversion rates and reduce customer acquisition costs (CAC).Brand Awareness: Building and strengthening brand presence within the target market.Collaboration: Holding weekly performance review meetings to adjust strategies and drive decision-making. Key Performance Indicators (KPIs):Growth in Qualified Leads.Improvement in Conversion Rates.Optimization of Customer Acquisition Cost (CAC).Maximizing Marketing ROI.Strengthening Brand Awareness metrics. Requirements:Proven Track Record: Demonstrated experience in delivering measurable marketing results and ROI.Relevant Portfolio: A history of success in similar projects (industry-specific experience preferred).Strategic Thinking: Ability to present a clear 90-day preliminary plan during the application process.
