About the role
We are seeking a dynamic and strategic Marketing Manager to lead and execute marketing initiatives for the mobile division of Master Store. The ideal candidate will be responsible for driving brand awareness, customer acquisition, and revenue growth through impactful marketing strategies and campaigns. This role requires a strong mix of strategic thinking, leadership, and hands-on execution across digital and traditional marketing channels.Key Responsibilities:Develop and implement marketing strategies to promote mobile products and services.Lead brand positioning, advertising, and communication across digital and traditional channels.Plan and execute product launches and promotional campaigns.Conduct market research and competitive analysis to identify new opportunities.Manage digital marketing, social media, and content creation for all platforms.Collaborate with sales, product, and customer experience teams to align marketing with business goals.Track marketing performance, analyze KPIs, and prepare reports with recommendations.Manage marketing budgets and partnerships with agencies and media.
Bachelor’s degree in Marketing, Business Administration, or related field (MBA preferred).5+ years of experience in marketing, preferably in telecom, mobile, or digital industries.Strong understanding of mobile industry trends and consumer behavior.Proven success in leading marketing campaigns and digital initiatives.Excellent leadership, communication, and analytical skills.Proficiency in digital marketing tools (Google Analytics, SEO/SEM, CRM, Ads Manager).Key Competencies:Strategic thinking and innovationCommercial awareness and business acumenStrong project management and multitasking skillsCreativity and problem-solving mindsetTeam leadership and collaboration
