About the role
. Plan, execute, and monitor seasonal, promotional, and product-launch campaigns.. Coordinate marketing activities across digital, social media, email, in-store, and traditional channels.. Ensure campaigns align with brand identity and business objectives.. Manage social media content calendars and community engagement.. Support paid advertising campaigns on platforms such as Instagram, Facebook, TikTok, and Google.. Optimize website content and marketing assets for SEO and customer engagement.. Monitor digital performance metrics and recommend improvements.. Coordinate in-store marketing activities, visual merchandising promotions, and special events.. Support store openings, seasonal sales, and customer loyalty initiatives.. Work closely with retail teams to ensure effective execution of marketing campaigns.. Monitor fashion trends, consumer behavior, and competitor activities.. Analyze campaign performance, sales results, and customer insights.. Identify and manage relationships with influencers, media partners, and brand ambassadors.. Coordinate collaborations and promotional partnerships.. Track influencer campaign performance and ROI.
. Bachelor's degree in marketing, Business Administration, Fashion Marketing, Communications, or related field- preferred AUC and GUC Graduated .1–3years of marketing experience, preferably in fashion retail.. Strong understanding of digital marketing and social media platforms.. Experience with marketing analytics and reporting tools.. Excellent communication, project management, and organizational skills.. Creative mindset with a strong understanding of fashion trends and consumer preferences.
