عن الوظيفة
The B2B Marketing Specialist will plan, execute, and optimize Company’s marketing efforts to drive leads generation, increase brand visibility and support corporate sales growth in the Egyptian market particularly and within the region in general. This role requires a blend of strategic coordination (marketing calendars, content creatives and corporate PR) and digital expertise (SEO, website management, and professional platform ex. LinkedIn) to position the company as the preferred ICT supplier for big corporations, institutions, and enterprises. 1. Lead Generation & Campaign Management2. LinkedIn Management & B2B Public Relations (PR)3. SEO & Website Enhancement4. Marketing Calendar & Event Planning
Experience: 3 to 5 years of proven experience in B2B marketing, ideally within the ICT and tech hardware, consumer electronics, technology, or corporate supply sectors in Egypt.Education: Bachelor’s degree in Marketing, Business Administration, Computer Science, or a related field.Digital Skills: Hands-on experience managing and growing corporate presence.Solid understanding of SEO principles and tools (e.g., Google Analytics, Google Search Console, SEMrush, or Ahrefs).Familiarity with Content Management Systems (CMS) like WordPress for basic website updates and enhancements, backlinks’ and tags.Market Knowledge: Deep understanding of the Egyptian B2B landscape, corporate buying behaviors, and enterprise procurement cycles.Languages: Native fluency in Arabic and excellent professional command of written and spoken English.Soft Skills: Strong project management skills, data-driven mindset, and the ability to work cross-functionally with Sales and Technical teams.
