E-Commerce Content Specialist

1. Product Content Creation & Optimization • Manage the full product content lifecycle — writing, uploading, and maintaining accurate and compelling titles, descriptions, and attributes. • Ensure consistency in tone, accuracy, and quality of all product listings across the Spinneys App, Website, and aggregator platforms (Talabat, Instashop, etc.). • Collaborate with category and commercial teams to prioritize new item uploads and updates. • Optimize product content for search visibility (SEO/ASO) and conversion — improving discoverability and engagement. 2. Visual Content & Merchandising • Coordinate with design and photography teams to ensure high-quality, on-brand visuals for all products and campaigns. • Manage the placement and tagging of visuals, banners, and in-app hero tiles to support commercial priorities. • Refresh homepage and category banners based on seasonality, campaigns, and marketing pushes. 3. Cross-Functional Collaboration • Work closely with the Commercial, Performance Marketing, and Aggregator teams to align content with promotional calendars and campaign briefs. • Ensure product data accuracy across systems (ERP, Magento, Aggregators) in coordination with the tech and data teams. • Support the launch of new categories, promotions, and seasonal campaigns through timely content updates. 4. Quality Assurance & Performance Tracking • Regularly audit product listings to identify missing, duplicated, or inaccurate content. • Monitor content performance metrics (CTR, conversion, bounce rate) and suggest optimizations. • Ensure brand tone and messaging consistency across all e-commerce content touchpoints. 5. Continuous Improvement • Stay updated on content trends, UX best practices, and competitor benchmarks to continuously enhance digital merchandising quality. • Proactively recommend new content formats (e.g., videos, how-to visuals, feature highlights) to elevate the shopping experience. Bachelor's degree in Business, Marketing, or a related field (preferred) • Minimum 3 years experience • Previous Experience in Retail is a must • Strong analytical skills to interpret sales data and identify market trends • Experience in e-commerce platforms and online sales management • Exceptional customer service and communication skills • Proficiency in sales strategies and knowledge of retail operations • Organizational and problem-solving skills Bachelor's degree in Business, Marketing, or a related field (preferred) • Minimum 3 years experience • Previous Experience in Retail is a must • Strong analytical skills to interpret sales data and identify market trends • Experience in e-commerce platforms and online sales management • Exceptional customer service and communication skills • Proficiency in sales strategies and knowledge of retail operations • Organizational and problem-solving skills